Toys The Drum Recommends Agencies

These 17 agencies come recommended for their work on toys and games clients

By June Archbold, Product Manager

June 13, 2023 | 5 min read

Following on from our exploration of Mattel’s marketing strategy around the Barbie movie, we find out which agencies come recommended for their expertise in toyland.

Green toy soldiers against white background

These agencies come endorsed by clients for their work in the world of play / Adobe Stock

As the moment of the summer – rather, the decade – approaches in the form of the Barbie movie’s cinematic debut, a marketing frenzy around the midcentury plastic idol has erupted.

The Drum’s Hannah Bowler delved into that story this week, and to continue the conversation, we examined which agencies have been endorsed by clients for their expertise marketing toys and game products.

The Drum Recommends is a free service designed by The Drum to help marketers find relevant, trusted agencies. Every year, The Drum Recommends receives thousands of ratings from advertisers. Marketers complete a survey that scores their agency’s performance and the quality and range of their services, as well as price. In order to become recommended for a service, agencies must receive at least three client ratings.

Below, you’ll find the names, headcount and office locations of all 17 companies.

Agency Number of staff Location(s)
Adfabric Media 5 London
Battenhall 107 London
Bull & Wolf 7 Falmouth
Burst Digital 11 London, New York, San Francisco
Candidsky 18 Manchester
Conversion 119 London, Vancouver
Disrupt 15 London
Escaping Gravity 8 Ipswich
Evoluted 40 Sheffield
Exposure Ninja 110 Nottingham
Jakala 1,900 London, Madrid, Milano, New York, RIGA, Sao Paulo, Shanghai
Launch Online 27 Bristol, Exeter
Liberty Marketing 45 Cardiff
Peaky Digital 19 Falmouth, Nottingham
Pemberton & Whitefoord 10 London
Push 70 Athens, Dubai, London
Tom&Co 59 London

Would you recommend your agency partner to another marketer? Tell us all about your experience by rating their services. And if you work for an agency that you think deserves to be recommended, all you need to do is register with The Drum for free.

Toys The Drum Recommends Agencies

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