US Ad of the Day: John Cena cavorts in the street for Experian Boost
Pro wrestler John Cena can also sing and dance, as evidenced by his latest cameo for Experian Boost.
WWE mega-star John Cena and his purple cow sidekick have returned for another Experian ad, this time, in a musical number celebrating Experian Boost, a tool that helps members improve their credit score by paying rent.
The 30-second spot, titled ‘Happy guy,’ is shot in the style of a musical, centered around Cena. He breaks into song, with the line, “What a perfect day to boost your Fico score with your rent!”
Then, he cavorts in the street with other townspeople. One woman in a yellow sweater vest rejoices as she notices her Fico score went up after using the product.
The ad is part of an ongoing series of commercials for Experian Boost that debuted in 2020, each of which features Cena and a purple spotted cow. The ads are conceived and produced by The Cooler, Experian’s in-house creative agency.
Credit:
Agency: The Cooler (Experian’s in-house creative agency)
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