Modern Marketing

Ad firms among House of Fraser creditors: Google owed £1.3m, 18ft & Rising £90k, Merkle £184k

By Jennifer Faull | Deputy Editor

August 21, 2018 | 3 min read

House of Fraser’s creditors list has revealed several advertising, marketing and design firms are among the hundreds of companies owed money by the beleaguered fashion chain.

The creditors list was recently released by administrator EY, revealing major fashion brands including Ralph Lauren, Kurt Geiger and Mulberry were owed millions of pounds

Closer inspection has found that Google, search advertising company Merkle, ad agency 18 Feet & Rising and media agency Goodstuff are also among those owed significant amounts.

HoF

Ad firms owed millions by House of Fraser

  • 18Feet and Rising: £90,180
  • Another Publishing: £804
  • Concorde Graphics: £77, 434.80
  • Lattitude Marketing: £34.20
  • Merkle Periscopix: £184,082.87
  • Rakuten Marketing: £2,818.43
  • Goodstuff Communications: £576
  • Google Ireland: £1,279,025.01
  • Gleam Futures: £1,000
  • Four Marketing: £4,178.39
  • Mood Media: £4,893.30
  • Newgate Communications: £33,512.93
  • PR in Motion: £290.40
  • PR Services: £522
  • PR Shots services: £1,920

The full list of creditors and amounts owed can be found here.

It is understood that 18 Feet & Rising is currently negotiating its owed sum with House of Fraser's new management.

According to documents, House of Fraser suppliers - including the brands it stocks - are owed £484m from the chain’s total debt of £884m.

Mike Ashley-owned Sports Direct bought House of Fraser in a £90m deal earlier this month, however as part of the administration deal House of Fraser is not required to make payments for services and goods before the transaction on 10 August.

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EY confirmed the amounts owed will not be paid, stating £600,000 is available for unsecured creditors under the legislation.

The Drum was awaiting comment from many of the firms listed above at the time of writing.

Additional reporting by Katie Deighton and Rebecca Stewart.

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