The advertising industry’s grande dame of publishing Campaign turned 50 this year and to celebrate The Drum sent it a little gift during its party in Cannes.
As part of our rebrand, launched during The Cannes Lions Festival of Creativity, The Drum sent its marching brand to serenade the attendees of the annual beach party.
As expected, the drummers, wearing the new logo on both t-shirts and instruments, were given a warm reception by the organisers who were over the moon to receive the gift of music.
Happy Birthday Campaign. We look forward to another 50 years of working with you.
It's been a busy week for The Drum at Cannes Lions, where we have been hosting our own pop-up pub, The Drum Arms, and hosting an array of talks and interviews including a world exclusive one-on-one with Sir Martin Sorrell. Catch up on all our coverage here.