The costs of a broken creative process

In a competitive pitch market, it is critical that agencies have the correct processes in place to facilitate and nurture their relationships with clients. The Drum, in partnership with OpenText Hightail present to you how we can fix the costs of the broken creative process.

Outdated principles and technologies are setting them back in achieving these goals and running their business effectively. So, what can agencies be doing better? How can they not only be more efficient, but make their entire creative process easier for the client?

In this webinar, Britt Fero, principal at PB& Seattle and Ali Daniels, chief marketing officer of Visit Seattle join The Drum to share their views on how agencies can improve their creative departments while sticking to internal deadlines.

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.