The costs of a broken creative process
In a competitive pitch market, it is critical that agencies have the correct processes in place to facilitate and nurture their relationships with clients. The Drum, in partnership with OpenText Hightail present to you how we can fix the costs of the broken creative process.
Outdated principles and technologies are setting them back in achieving these goals and running their business effectively. So, what can agencies be doing better? How can they not only be more efficient, but make their entire creative process easier for the client?
In this webinar, Britt Fero, principal at PB& Seattle and Ali Daniels, chief marketing officer of Visit Seattle join The Drum to share their views on how agencies can improve their creative departments while sticking to internal deadlines.