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Tune in: The Drum talks future of video during Twitter Q&A

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By Minda Smiley, Reporter

May 3, 2018 | 3 min read

Upfronts and NewFronts season is in full swing, and The Drum is marking the occasion with a Twitter Q&A to discuss all things video.

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The Twitter chat begins at 12 pm ET/9 am PT on Friday, May 4. Topics up for discussion include TV viewing metrics and whether they're fit for purpose, the future of the 30-second spot, and which non-traditional publishers are using video well. We'll also keep things topical by asking for participants’ thoughts on this season's Upfronts and NewFronts.

To take part in the Q&A, use the hashtag #VideoFutures. The discussion includes The Drum’s editorial team as well as leading industry experts like Unruly’s UK programmatic lead Paul Gubbins.

This Twitter chat is taking place ahead of The Drum’s Video Futures event, happening next Tuesday, May 8 in New York City. To attend the event, which includes speakers from USA Today, Diageo, NBCUniversal, AppNexus and Brightcove, visit here.

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