Trinity Mirror is understood to have placed former chief operating officer Mark Hollinshead in temporary charge of the portfolio of products it recently acquired from Northern & Shell in a £127.6m deal.
The Drum has learned that Hollinshead will oversee the integration of The Daily Express, The Sunday Express, The Star and OK magazine within Trinity Mirror as an interim chief, working closely with the publisher's chief executive, Simon Fox. This will be done through his role within PR consultancy Hollicom PR, which he co-founded last May.
After departing the role of chief operating officer at Trinity Mirror, Hollinshead continued to work for the newspaper publisher in a consultancy capacity and is thought to have played a key role in overseeing the acquisition for the assets from Richard Desmond’s Northern & Shell Media Group.
“This deal is a really exciting moment in Trinity Mirror’s history, combining some of the most iconic titles in the UK media industry,” said Simon Fox, chief executive of Trinity Mirror, in a statement when it was first agreed. “It is good for our readers, good for our customers and good for our shareholders.
"Northern & Shell’s titles have a large and loyal readership, a growing digital presence and a stable revenue mix and offer an excellent fit with Trinity Mirror.”
Both Trinity Mirror and Hollinshead declined to comment when contacted by The Drum.