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Trinity Mirror names Mike Pennington and Sarah Pullen as regional revenue and commercial directors

Trinity Mirror names Mike Pennington & Sarah Pullen as regional revenue & commercial directors

Trinity Mirror has shaken up its leadership team with the promotion of Mike Pennington fill the newly created role of regionals revenue director, extending his remit from the north east to oversight of all regions.

In tandem with this announcement the publisher has also appointed Sarah Pullen as commercial director, a role which she will carry out alongside her present duties as managing director for the south west region.

Pennington remarked: “I am delighted to be appointed and have this opportunity to look at how we can maximise the local print and digital advertising revenue across the group. We have a wonderful stable of brands, and the right people to take our regional titles from strength to strength.”

Both appointments follow in the wake of regional newspaper head Rachel Addison’s decision to quit amid a wider review of commercial strategy.