Live: Brands and media react to President Donald Trump's inauguration

Donald Trump oath

It has been a divisive presidential election, with twists, turns, fake news, real news, scandal, emails, tweets and outspoken celebrities all adding to the entertainment factor, if not the quality of debate.

Now is the day president elect Donald Trump takes the stage for his inauguration, to swear in as the 45th US president.

As a Trump event, the afternoon is unlikely to pass without incident. We'll be gathering all the in real time input from brands both positive and negative...


Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.