The Drum Awards Festival - Official Deadline

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By Gillian West, Social media manager

May 9, 2016 | 2 min read

Top Cat’s return to TV screens has won over The Drum readers with Halifax’s new campaign starring the cartoon favourite voted Creative Work of the Week.

Created by Adam&EveDDB, the ad tells the story of what happened when Top Cat is moved on from his trash can home by nemesis Officer Dibble.

Spanning TV, outdoor, digital and social media, the campaign aims to celebrate Halifax’s friendly and down to earth colleagues who give ‘extra’ to every single customer.

The ad, created in partnership with Warner Bros., brings Top Cat out of retirement for the first time since the 1980s.

To vote for next week’s Creative Work of the week check out our latest Creative Works round-up. You can stay up-to-date with the latest advertising, design and creative work from around the globe on our Creative Works homepage where you can also vote and have your say on the campaigns featured.

Chief Creative Officer: Ben Priest

Executive Creative Director: Richard Brim, Ben Tollett

Art Director: David Mackersey

Copywriter: Johnathan John

Additional Credits: Agency producer: Suzy Macgregor

Planner: Michelle Gilson, John Blight

Business Director: Charlotte Wolfenden

Account Director: Chloe Harding

Account Manager: Leah Stolerman

Designer/Typographer: Luke Ridgeway

Media agency: Greenhouse GroupM

Media planner: Jonathan Hill

Production company: Outsider

Producer: John Madsen

Director: Dom and Nic

D.O.P: Tom Townsend

Editing Company: Work Post

Editor: Art

Post Production: The Mill

Post Producer: Alex Fitzgerald

VFX Supervisor: Neil Davies

Audio Post Production: 750 MPH

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