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Nike pays tribute to 'The Black Mamba' Kobe Bryant as his final game nears


By John McCarthy, Opinion editor

April 12, 2016 | 2 min read

Nike has paid homage to basketball legend Kobe Bryant as his curtain call approaches, with a new ad playing on his 'Black Mamba' nickname.

Nike’s roster of top stars, including Rory McIlroy, Serena Williams, LeBron James Tiger Woods, Odell Beckham Jr, Neymar Jr, Kevin Durrant and more all got talking about the star - not always in the most flattering of terms.

On 13 April, he will engage in his final game. Wednesday has also been branded Black Mamba day in tribute to the Lakers' five-time NBA champ.

Apple also created a tribute to the star.

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