TBWA’s Matt Ian lured by Droga5 ‘pedigree’ to take up group creative director post
Droga5 has hired TBWA\Chiat\Day’s former ECD Matt Ian as group creative director.
Ian has spent the past two years at TBWA as executive creative director, but was lured by Droga5’s “strong creative pedigree and diversity of client experience.”
“Overall, the agency has produced some of the most influential work in the business, and if you can't beat em, join ‘em,” he said.
Droga5 New York won 25 Cannes Lions at the festival last week, including a Cyber Grand Prix for Under Armour’s ‘I Will What I Want’ campaign.
The agency was also named this year’s Independent Agency of the Year at both the Cannes Lions International Festival of Creativity and the North American Effies.
“Over the past year, Droga5 has experienced exponential growth. We are always looking to add great talent to the team to continue this momentum,” said Droga5’s chief creative officer, Ted Royer. “We are thrilled to welcome Matt to the agency and look forward to seeing him in action.”
Ian is slated to join the agency in August.