Ad of the Week: Coco de Mer - X
TBWA\London’s compelling film campaign for Coco de Mer ‘X’ clearly struck a chord with Creative Department readers securing this week’s Ad of the Week.
The collaboration between TBWA\London and Rankin aims to engage people in a new, liberated conversation around desire.
Shot by an ensemble of directors and photographers the concept was created by TBWA\London creative director, Walter Campbell, and immerses the viewer in the deepest desires of the erotic imagination.
Running online and in cinemas the creative is a rollercoaster ride of images, from seemingly banal everyday moments to evocative images of Coco de Mer lingerie.
Don’t miss your chance to vote for next week’s Ad of the Week. Cast your Creative Department vote here.
Chief Creative Officer: Peter Souter
Concept Creator: Walter Campbell
Copywriter: Sean Doyle
Editor & Video Art: Nick Gilberg
Designers: Daniel Todd, Anna Leapman
Additional Credits: Account Director: Alexis Jamgotchian
Agency Producer: Natalie Spooner
Executive Producer: Elin Tiberg
Producers: Ada Almeida, Lauren Havard, Clark Jackson
Assistant Producer: Nick Forbes Watson
Director of Photography: Marcus Autelli, Matthew Taylor, Eric Zimmerman
Production Company: Rankin Film
Director: Rankin, Vicky Lawton, David Allain, Bronwen Parker-Rhodes, Trisha Ward, Damien Fry, Jo Hunt
Post Production Company: MPG
Post Production Producer: Tomek Zietkiewicz
Telecine: Kai Van Beers
VFX: Marcus Dryden, Michael Gregory, Alex Snookes
Sound Design: Wave
Sound Designers: Simon Carroll, Peter Salmang
Music Designer: Jason Stone, Peter Salmang
Executive Sound Producer: Rebecca Boswell
Sound Operator: Michael Powell
Music Consultants: Platinum Rye
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