US Ad of the Week: Samsung - Right At Home

Kristen Bell and Dax Shepard charm viewers as they prepare for a dinner party in their latest ad for Samsung, which has been voted by US Creative Department readers as Ad of the Week.

The spot features the celeb couple using Samsung’s kitchen, laundry, and cleaning appliances while they prepare for their guests to arrive.

It pokes fun at just how exhausting prepping for a simple dinner party can be, as Bell makes both ‘gluten-free’ and ‘vegan-free’ dishes and Shepard is forced to do a last-minute clothes swap after being involved in a ‘natural disaster mid-diaper change.’

Created by McKinney, the tagline for the video is ‘The Next Big Thing is Here.’

If you’d like to vote for next week’s winner, visit our US Creative Department here. The ad that receives the most votes will be named ‘US Ad of the Week’ next Wednesday.

Credits:

Brand: Samsung

Title: Right At Home

Agency: McKinney

Agency Website: http://mckinney.com/

Chief Creative Officer: Jonathan Cude

Art Director/ACD: Will Dean

Copywriters: Robyn Gunn

Additional Credits: SVP, Director of Broadcast Production: Regina Brizollara

SVP, Executive Producer: Naomi Newman

VP, Group Account Director: Katie Clark

Account Director: Shana Bellot

Account Executive: John Sokolowski

VP Broadcast Business Affairs Manager: Laura Gearino

Head of Account Planning: Walt Barron

Project Manager: Mark Gozzo

Project Coordinator: Kyle Kraft

Production Company: Independent Media, Inc.

Executive Producer: Susanne Preissler

Director: Tucker Gates

Line Producer: Karen Rohrbacher

Editing Company: Cosmo Street

Executive Producer: Yvette Sears

Producer: Jaclyn Paris

Editors: Tessa Davis / Justin Trovato

VFX: Suspect

Head of Production: Tsiliana Jolson

Licensed Music: I DO, The Marvelows

Published: May 2015

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