Digital
Transformation
Festival


16 March - 24 April 2020

Our online festival is underway with a packed programme of interviews and panels. Featuring talks from the industry’s biggest brands and most innovative individuals, this event explores what digital transformation really means for marketing.

Available
9 Apr 12:00 BST / 07:00 EST

What’s on your bookshelf with Dede Laurentino

FEATURING
Sonoo Singh
Associate Editor at The Drum
Dede Laurentino
Chief Creative Officer at Ogilvy UK

Saatchi & Saatchi appoints Talia Handler executive VP

Saatchi & Saatchi has hired Talia Handler, formerly of Deutsch New York, as executive vice president and group account director charged with handling its Chase account.

At Deutsch, Handler held the same titles and worked on the agency’s Microsoft and Jägermeister businesses. Prior to that, she worked as a senior partner and executive marketing director at Ogilvy & Mather where she contributed to IBM’s Smarter Planet’s Brand.

In a statement to The Drum, Handler said that she is keen to get started on her new role.

“The new leadership team has such a clear, creative-focused vision that is very inspiring and palpable,” she said. “Match that vision with Chase - a brand that I have loved since I got an ATM card at 16 - and it's the perfect storm of an opportunity."

Along with Chase, Saatchi's roster includes Toyota, Cheerios, and Pampers.

Handler will report directly to Saatchi & Saatchi chief executive Brent Smart.

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.