MediaCom North has ranked in first place in The Drum’s RAR Top 100, a list of the top agencies outside London.
The WPP-owned media agency maintained its leading position in the RAR Top 100 by achieving the highest average rank, with a turnover of £200,445,894 from the most recent financial year and a turnover growth of just under £45m.
The RAR Top 100, a list of the best-performing marketing services agencies outside London, is published by The Drum in association with Recommended Agency Register (RAR), and hits desks today.
To qualify for ranking, agencies must be recommended by clients using the RAR system of ratings, and have performed strongly across a number of financial criteria.
Following closely behind MediaCom in second place is Jellyfish, which achieved the top ranking for the measure of gross profit growth with £3.5m. Brass ranks third in this year’s Top 100, with a high ranking for its turnover growth of just under £5m.
The rest of the top 10 comprises BWP Group, Tangible UK, Media Agency Group, HRG UK, Home, iCrossing and Stein IAS.
Steve Antoniewicz, managing director of RAR, commented on the results: "The timing of this Top 100 report could not be better as it sets a really high bar for performance in the 12 months ahead.
"When I had the first glimpse of the data I was delighted. It’s always uplifting to see so many agency businesses doing so well in what has clearly been an exceptional period for many. When I’ve spoken to agencies from this group recently, they have been in confident tone and the results here mean that confidence is justified. Hats off to everyone who has featured."
The full list can be found in the RAR Top 100 supplement published alongside today’s issue of The Drum, and online here.A pdf version of the full report, complete with insights on all 100 agencies, can also be purchased.
// Featured in this article
MediaCom North
MediaCom UK, a branch of the larger MediaCom network comprising 4,600 people in 116 global offices, provides business-building media solutions for a client roster which includes audi, great ormond street and glaxosmithKline. recently it has welcomed new clients such as Mars (galaxy), visitnorway and nuffield Health as well as retaining business with visitengland, Coutts and soda stream.
Find out more
Jellyfish
Jellyfish is a global partner in digital marketing and transformation to some of the world's leading brands including Google, Samsung, Uber, Nestle, Orange, Spotify & eBay. Jellyfish represents a new kind of digital business, where agency services are combined with consultancy, training and cutting-edge technologies to deliver the best possible outcomes for clients.
Find out moreBWP Group
We are a strategically-led creative agency specialising in brand and customer experience.
Find out moreMedia Agency Group
Media Agency Group is an advertising agency specialising in the purchasing and planning of all media formats across the spectrum of advertising.
Find out moreHOME
We blend business consultancy know-how with marketing agency delivery. We believe an idea, strategy or product is stronger when built from multiple perspectives. With the right minds working together, blending insight, creativity, data, media and technology we know how to influence the entire brand experience, creating a sustained impact on brand performance.
Find out moreStein IAS
Stein IAS (www.steinias.com) is a global digital and integrated marketing agency whose purpose is to help make B2B brands the most important in their respective markets. With strategic locations across the Americas, EMEA and APAC, Stein IAS works with leading brands including Atos, BP Castrol, Chicago Board Options Exchange, Columbia University, Cushman & Wakefield, Iron Mountain, Juniper Networks, KPMG, Lectra, Merck and Ingredion. Stein IAS was named 2015 “Agency of the Year” by the Business Marketing Association, as it was in 2013, 2012 and 2011. It also was named a 2014 “Agency to Watch” by Advertising Age.
Find out moreiCrossing
Somewhere in the last few years, marketing became everything. CMOs today are no longer tasked with messaging and advertising. They’re asked for growth. They need to find consumers across a fractured landscape—and still connect with them emotionally at scale. They can’t do that with an agency. They can’t achieve growth with a vendor or an account. They need partners. They need a team that understands their business, their customers, and how to connect the dots across the globe.We are iCrossing. We are a single, purpose-built team that understands business objectives at the highest level and has the capabilities to achieve them at the most granular interaction. We drive growth, because we are data-driven at core, while deeply understanding the strategy every organization needs to reach its objectives. Our team is built around five main strengths:Strategy. We are strategic partners, able to understand businesses and how to make them grow in today’s landscape.Data. We are built with data at our core, able to deliver insights that make a real difference. Creative. We bring world-class creative capabilities to make an emotional connection to your audience. We know it’s not about the awards; it’s about the results.Technology. We know technology because it’s what connects the world today.Media. We have deep search media expertise to enable you to find the right person with the right message at the right moment.Growth doesn’t happen by magic. It happens because of careful planning and intelligent execution. We only succeed if our customers succeed, and that’s why we try to start working with them as early in the transformation process as possible. By getting things right in the beginning, we set the stage for a more efficient and growth-oriented future. As partners, we always work in a cross-disciplinary way—no silos—side-by-side with our clients. Partnership means fewer briefs and reviews—and more discussions about roadmaps and possibilities. It means doing, not saying, and tying everything to business results. Growth Partners is not a slogan, a tagline, or a story. It is what iCrossing has built itself to be. It’s who we are, who we have been, and what we stand for. We are Growth Partners. It’s that simple.
Find out more