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Macmillan Cancer Support hands fundraising brief to Kitcatt Nohr

Macmillan Cancer Support has appointed Kitcatt Nohr to look handle activity for two of its biggest fundraising initiatives: The World’s Biggest Coffee Morning and Night In.

The agency was appointed after a pitch against three other agencies, and will now work with Macmillan to develop an integrated strategic and creative approach for the fundraising events.

Hannah Redmond, head of national events marketing at Macmillan Cancer Support, said: “Kitcatt Nohr were the winner in a very competitive pitch process. We’re looking forward to working together to make the World’s Biggest Coffee Morning and Night In the most successful fundraising events we’ve ever had.”

Annette Blunden, deputy managing director at Kitcatt Nohr, added: “Everything about this brief seemed right – amazing clients, ambitious targets, and a team that gelled. I for one cannot wait to see the campaigns in full swing next year.”

The first activity by Kitcatt Nohr will be seen next year.

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