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By Ishbel Macleod | PR and social media consultant

October 5, 2014 | 1 min read

The Cadbury Dairy Milk gorilla can’t get up to his usual fun thanks to cheeky Cookie Guy, the brand mascot of Chips Ahoy, in this ad.

Created by Mondelez as the cookie brand looks to make its way in the UK, the ad looks to shake up the biscuit category.

The ad was initiated by PHD and produced by Drum, with PHD handling media planning and buying.

Mondelez Chips Ahoy UK

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