The View from The Shard appoints Anna Domingo as marketing director
The View from The Shard has appointed Anna Domingo, who has previously worked for Top of The Rock’ at the Rockefeller Centre and the Empire State Building in New York as marketing director.
Domingo takes over from Laura McCarthy, who steps down after completing the launch phase for The View from The Shard. McCarthy will now take on the regeneration and re-launch of Dreamland amusement park in Margate, Kent.
Of her appointment, Domingo said: “The View from The Shard is a remarkable new visitor experience for London and I am delighted to be leading on building an international profile with exciting marketing communications initiatives for 2014 and beyond.
"Laura McCarthy and team have launched a celebrated, premium brand in the first year, and I look forward to taking this forward into new global markets, developing audiences world-wide.”
In its first year, The View from The Shard has been awarded an 2014 Trip Advisor Certificate of Excellence and named a Brand Network ‘Cool Brand’.