Twentysix, the digital agency, has appointed Kristal Ireland as head of social media.
Joining from her previous role as director of strategy at Enjoy Digital, Ireland said: “Twentysix has a formidable reputation within our industry, and I am delighted to have become part of such a talented team. The growth of social media and its importance within the digital marketing mix is something I have always been passionate about, as is developing a truly strategic, creative and ROI focussed model to deliver a point of difference for Twentysix clients.”
Twentysix social media is one of the four specialist divisions of full-service digital agency Twentysix, which has offices in London, Leeds, New York and Singapore.
Gail Dudleston, CEO at Twentysix, said: “Kristal’s experience and expertise experience are unparalleled in the industry, and she is primed to play a key part in taking Twentysix social media to the next level. We are all very excited that she has joined the team.”
Ireland will be working in the Leeds office of the agency.