Bombay Sapphire and Gravity Road premiere 2014 Imagination Series

By Gillian West | Social media manager

April 23, 2014 | 3 min read

Bombay Sapphire has unveiled the five short films taking part in this year’s ‘Imagination Series’ in association with Tribeca Film Festival.

Using the words from a short script written by Academy Award winner Geoffrey Fletcher the five films showcase the imagination and talent of aspiring filmmakers from across the globe and are created with the help of content agency Gravity Road.

With 2013’s winner Room 8 securing the accolade of British Short Film at this year’s BAFTAs Bombay Sapphire’s global marketing excellence director, Heide Cohu said of the project: “The Imagination Series celebrates creativity and is committed to the intrinsic beauty of film as an art form. Year on year we continue to support and offer a platform to creative and innovative ways of thinking and as another group of highly talented filmmakers work is realised we look forward to similar successes in 2014.”

Gravity Road founder, Mark Boyd, added: “The 2013 was a big launch with the BAFTA win. In 2014, the bar was higher. The new films exceed that. The project has a very simple imaginative idea at the heart of it: one script, add imagination, five winning films.

“2014’s script from Oscar winning writer Geoffrey Fletcher was stripped of all stage direction, allowing entrants to imagine their film of his script. The competition received entries from 63 countries around the world before being judged by the great and the good at Tribeca. The five most imaginative films were put into production, co-produced by Gravity Road and Independent Films.

“The series re-invents shortfilm for content hungry channels. It delivers content that people want to spend time with. They fire the imagination.”

For the second year the short script from Fletcher offers no description or direction leaving the resulting film entirely in the hands of the filmmaker, this year’s finalists include a dramatic realisation set in space, a love story with a dark twist, a fantastical world of living street art, and more.

Fletcher commented: “Nurturing and inspiring upcoming filmmakers is very dear to my heart and the Bombay Sapphire Imagination Series continues to provide a unique platform at a time when it’s difficult for new voices and creative visions to be realised. With more than 1,300 entry submissions from 68 countries, the standard was extremely high and I urge everyone to watch and experience the films for themselves.”

The five short films debuted at the Tribeca Film Festival – Exit Log by Chris Cornwell (UK); Reflections by Anthony Khaseria (UK); Graffiti Area by Maite Fernandez (Spain); The Other Side of the Game by Kiara Jones (USA); and Need for Speed (Dating) by Allyson Morgan (USA) – are all available to view via the Bombay Sapphire YouTube page.

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