Goodfella’s looks to blend favourite foods in Nacho Fella pizza ahead of World Cup
Goodfella’s is hoping that the nations’ love of pizza and nachos will increase twofold, with the launch of its Nacho Fella pizza.
Set to be promoted through a targeted social media campaign in the lead up to the World Cup, as well as sampling and competitions, the Nacho Fella joins the existing Flavour Fellas range – including the Hotfella and The Meaty Fella.
Candida Corscadden, head of marketing at Goodfella’s said: “The Nacho Fella is a very exciting NPD launch for us as never before has a pizza and nachos been combined, and the flavours really tingle the taste buds.
“With the World Cup on the horizon, we wanted to provide consumers with a satisfying and tasty meal that packs a big flavour punch whilst they enjoy the football action - we’re confident it’s going to really hit the spot.”
This comes in the same week as Goodfella’s teamed with Alton Towers to create The Smiler pizza.