By Gillian West | Social media manager

BBH

|

Clipper Teas article

March 15, 2014 | 2 min read

Well, well, well what do we have here? A world of serial cheats where everyone’s having affairs? Almost, but not quite.

They’re not cheating on their significant others; it’s not as sordid as that, they’re just cheating on their regular tea brand and switched to Clipper.

This light hearted campaign for Clipper Teas from BBH London challenges the major players in the tea market and marks an evolution in Clipper’s tone of voice, still traditional and charming, but with a new cheeky edge.

Shot by comedy director James Griffiths, whose credits include Channel 4’s ‘Free Agents’, Matt Le Blanc comedy ‘Episodes’, and feature film Cuban Fury, ‘Ditch the Old Bag’ certainly brought a smile to our faces this Saturday morning. Now, anyone for tea?

BBH Creative Team: Tom Drew & Uche Ezugwu

BBH Creative Director: Tom Drew & Uche Ezugwu

BBH Team Manager: Jennifer Omran

BBH Team Director: Phil Lloyd

BBH Strategic Business Lead: Carly Herman

BBH Managing Partner: Heather Alderson

BBH Director of Engagement Planning: Kevin Brown

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Allscreens21: Simon Orpin & Pete Robins

Film Credits: BBH Producer: Victoria Baldacchino

BBH Assistant Producer: Katie Burkes

Production Company: Moxie

Director: James Griffiths

Executive Producer: Dawn Laren

Producer: Claire Jones

DoP: Richard Mott

Post Production: Electric Theatre Collective

Editor/Editing House: Quin Williams- Ten Three

Sound: Anthony Moore

Post Production Grade: Aubrey Woodiwiss

Post Production Flame Op: Adam Watson

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Bartle Bogle Hegarty is a Global advertising agency. Founded in 1982 by British ad men John Bartle, Nigel Bogle, and John Hegarty, BBH has offices in London, New York, Singapore, Shanghai, Mumbai, Stockholm and Los Angeles and employs more than 1000 staff worldwide.

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