Unilever Account Win

Unilever hands Bertolli global account to Mother as it looks to reposition the brand under one identity

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By Natalie Mortimer, N/A

February 19, 2014 | 2 min read

Unilever has today announced (19 February) Mother London will work as the lead global and strategic partner for its Bertolli Sauces and Spreads range.

The win has seen the agency tasked with bringing together the various ranges and driving consistency through Bertolli’s collection of brands.

Cathryn Sleight, Unilever senior vice president, Savoury said: “In a very short time Mother have demonstrated a deep understanding and love for the Bertolli brand, and that their reputation for outstanding creative work is well deserved.”

Bertolli is present in ten worldwide markets, including the UK and the US. Mother London will work closely with Mother New York to deliver the work.

Unilever Account Win

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