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Rosetta adds Peter Kang to team as executive creative director


By Ishbel Macleod, PR and social media consultant

January 27, 2014 | 1 min read

Publicis Groupe’s customer engagement agency Rosetta announced today that Peter Kang has joined the agency as executive creative director.

Kang joins Rosetta from Digital Kitchen in Los Angeles, where he held the same role.

He will report to global chief creative officer Lars Bastholm and help lead insights-driven creative execution for a number of clients in Rosetta’s technology and telecommunications industry group.

“Peter is an entrepreneurial leader who brings a wealth of experience in brand development, creative and business management, digital strategy and marketing,” said Bastholm. “He will make an instant impact across our growing client roster, and we’re thrilled to add him to the team.”

Prior to Digital Kitchen, Kang held senior roles at both Ogilvy & Mather and Saatchi & Saatchi.

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