Tech Law

Women more in favour of porn filters and anti-troll laws than men according to Kantar research

By John McCarthy | Media editor

Kantar Media

|

Kantar Media article

September 12, 2013 | 3 min read

Three quarters of women support the government’s internet porn opt in proposal and the majority think we need new laws to tackle trolls according to new survey from market research company Kantar.

UK based firm was founded in 1993

Seventy one per cent of mothers especially, were in favour of better internet controls in order to protect their children from the ‘pornification’, whereas only 57 per cent of woman without children backed the plans. Older women felt very strongly about the issue with a massive 94 per cent of over 65s supporting making online porn opt-in.

UK based firm was founded in 1993

When asked whether they support the government’s plans to create an internet porn opt-in, 75 per cent of women were in favour, with 59 per cent strongly in favour; this compared with 43 per cent of men in favour, only 23 per cent of them strongly.

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Finally, despite relatively few people falling victim to a troll, 83 per cent of the British public thought we need new laws to tackle trolls on sites like Twitter and Facebook. Women especially felt more strongly about this issue, with 67 per cent strongly agreeing we need new laws compared to 48 per cent of men.

Dr Michelle Harrison, CEO of Kantar, TNS BMRB, said: “For some time the concerns around internet porn and its impact on children have been growing, but we are now reaching something close to a tipping point on the need to act.

“Women, and particularly mothers, are anxious about its effects. Alongside this is recognition that internet trolling can have devastating effect on young people. Once again, this ‘new’ media is old enough for it to have become a mainstream issue at the heart of public policy.”

The poll interviewed a representative sample of 1,234 people. All interviews were conducted as online self-completion.

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