GetTheLabel.com becomes key sponsor of RLWC2013
Rugby League World Cup 2013 has announced a major sponsorship deal with online fashion retailer, GetTheLabel.com.
Online retailer now official partner of RLWC2013
The Warrington-based fashion retailer, part of the JD Sports Group, will be an ‘official tournament partner’ with full associated branding rights.
Paul Simpson, GetTheLabel.com managing director, said: “GetTheLabel.com is thrilled to be an official tournament partner of RLWC2013, the global sporting event of 2013. We are proud to be associated with such a great sport, and it is an amazing opportunity for us to raise awareness of our brand, of who we are and what we do.”
He added: “We believe there are great synergies between the consumer who shops at GetTheLabel.com and the audience that follows Rugby League. We can’t wait for RLWC2013 to begin.”
Nigel Wood, RLWC2013 tournament director, said: “We are delighted to welcome GetTheLabel.com as a key sponsor of RLWC2013 and a significant member of our growing family of partners.
“We are excited about the potential for this partnership, and have already held discussions with the GetTheLabel.com team regarding innovative ways to activate the sponsorship before and during the tournament.
“It’s another great piece of news for RLWC2013 as we pass the 50 days to go milestone.”
Bank Zenit, Mobile TeleSystems (MTS) and Canterbury of New Zealand are also partners of the event.