Crowdcube appoints Chapter as lead marketing agency
Crowdcube, the crowdfunding platform, has announced the appointment of Chapter as its lead marketing agency.
The platform enables investors to fund up and coming businesses in return for equity.
Luke Lang, co-founder of Crowdcube, said: “With more and more businesses seeking alternative methods of investment, we’ve seen dramatic growth over the past few years. Chapter’s interrogation of our model, their understanding of the business and our differing audiences has helped us to develop a strong integrated campaign that will build on our already excellent momentum.”
Mike Rose, MD at Chapter, added: “We’re incredibly proud to be part of the Crowdcube revolution. They are a fast moving, highly innovative and ambitious business, passionate about democratising investment for both businesses and investors. The 'fit' with our model, philosophy and culture was evident from the initial meeting.”
Chapter was appointed following a three-way pitch.