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Aldermore Bank appoints Equimedia as digital media agency

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By Ishbel Macleod, PR and social media consultant

August 9, 2013 | 1 min read

Aldermore Bank has announced the appointment of Equimedia to handle its digital marketing strategy, as well as media planning and buying.

The agency will be tasked with recruiting new savings, mortgages, invoice finance accounts and attracting SMEs looking for business savings accounts.

Helen Walsh, head of digital marketing at Aldermore, said: “We’re so happy to be working with Equimedia. Since our opening discussions, their experience so closely matches our own that we know we have found a winning combination in our partnership.”

Andrew Burgess, Equimedia CEO, added: “We are delighted to have been selected to work with the energetic, ambitious team at Aldermore Bank and look forward to the challenge of helping them to develop their strategy and meet their business aims in 2013 as cost efficiently as possible.”

Equimedia was appointed following a competitive pitch.

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equimedia, a top 100 digital agency focuses on blended customer acquisition through digital and direct response channels. Launched in 2000, equimedia’s offering...

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