By The Drum Team | Editorial

July 2, 2013 | 1 min read

You know an ad's a winner when it bears repeated viewing and you spot something fresh in it every time. This is one of those ads. An inspired use of the word 'press' in the strapline forms the concept - a group of men resolutely pressing on against all odds; with a determination that calls for the reward of a glass of Westons Stowfords.

Agency: WCRS

Creative Director(s): Billy Faithfull

Creative Team: Mike Whiteside / Ben Robinson

TV Producer: Jack Bayley

Film Prod Co: Rattling Stick

Director: Ed Morris

Producer: Chris Harrison

Post-Prod House: Unit

Editor: Eve Ashwell

Audio House: Grand Central

Westons Cider UK Advertising

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WCRS is a creative agency combining over 30 years of brand building expertise with the ability to execute ideas in any channel.

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