Yahoo! reportedly makes Hulu offer
Reports have emerged suggesting that Yahoo! is to continue its acquisitions spree with the purchase of Hulu, just days after picking up Tumblr for over a billion dollars.
Several bidders are thought to be in the running for the video website with a price tag of around $600m being thrown around, although Yahoo! has refused to confirm the speculation.
It is believed that negotiations are currently underway in relation to licensing rights for content as well as the degree of control programming companies may exert over their media.
Any bid to wrest control of Hulu would be seen as an overt move to challenge the likes of Google which has made hay following its purchase of YouTube.
Yahoo! would also be competing directly with Time Warner Cable which is mulling the purchase of a 33 per cent equity stake in the firm.