"Blindingly brilliant" overhaul for Asia-Pacific digital agency
Bullseye digital, with offices all across the Asia Pacific region, has turned its creative sights inward and will undergo a rebrand and “overhaul” of its offering.
The agency, with offices in Sydney, Melbourne, Auckland, Benpasar and Jakarta, has a client roster including the Australian Government, Auckland Airport, L’Oreal and Westpac.
The rebrand takes effect on Monday.
"The thing I love about Bullseye is that we've taken on all kinds of challenges; whether it's creating engaging social media campaigns, designing compelling website experiences or overhauling an entire enterprise's digital strategy,” said Jason Davey, founder and managing director.
“Our new brand identity captures what we love the most; that moment of clarity when we uncover a blindingly brilliant solution. That's the Bullseye!" he said.
Lyndon Hale, Bullseye executive creative director added: "We are a group of digital thinkers who thrive off the ever-changing landscape that our industry creates for us. Change is a constant and to ignore this fact is to ignore the growth of our ever-changing company, Bullseye.
"Along with the brand mark refresh we have crystallised five core values for the business. The values capture the very essence of what is important to us as a business and are there as a guiding light to refer back to with client work and when we are making business decisions."