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Alienation Digital appoints head of digital strategy, creative director and digital marketing manager


By Ishbel Macleod, PR and social media consultant

April 18, 2013 | 2 min read

Alienation Digital has today announced three appointments following an internal restructure: Vivienne MacLaren as head of digital strategy, Scott Gilmour as creative director and Jennifer Rogerson as digital marketing manager.

Neil Barr, managing director of Alienation Digital said: “The three new recruits come off the back of an extremely successful period for the business, with a lot of internal restructuring ultimately linked to our plans for expansion over the next financial year.

“We’ve recently won a large number of extremely big projects and the new posts will help us to oversee the work we are carrying out while still being able to win new business.”

Gilmour, who joins from 999 Design, has taken the new role of creative director, which will see him oversee the group to produce creative output, ensuring designers and developers are working in tandem to deliver high quality results for clients.

MacLaren, who joins from Storm ID, will be heading up the digital marketing team, implementing effective digital strategies and ensuring clients get the best possible return on investment from their campaigns.

Rogerson, who joins from Equator, will be responsible for pitching and presenting digital marketing services to clients, helping support and grow the UK-wide full service digital agency.

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