Eurostar has today launched a print campaign with AMV BBDO, suggesting that the best present for Valentine’s Day is a trip across the Channel.
Featuring a picture of a rose and the line “Give her what she really wants. Happy Valentine’s Day. Love from Eurostar.”, the campaign will run in national and London based press, including The Times, The Guardian, The Evening Standard and Metro.
Promoted via Twitter and Facebook, the campaign also see passengers encouraged to share the love and have their picture taken in ‘love’ photo booths for the chance to win a host of great prizes.