Malaria No More UK partners with Future Shorts to launch charity campaign

Author

By The Drum Team | Staff Writer

October 2, 2012 | 2 min read

Malaria No More UK and Future Shorts, the short film network produced by Future Cinema, have joined forces to launch an experiential film project to raise awareness for the charity.

From October 1 until New Year’s Eve 2012 people across the UK have been asked to raise funds by hosting their own screening of a feature-length programme of classic, cult and award-winning short films from around the world, handpicked by Future Shorts.

Participants have been asked to book via Future Shorts’s website to gain access to the ‘Screening Starter Pack’ with further top tips available through Malaria No More UK’s fundraising guide.

The latest marketing news and insights straight to your inbox.

Get the best of The Drum by choosing from a series of great email briefings, whether that’s daily news, weekly recaps or deep dives into media or creativity.

Sign up

All profits generated by the event will then be donated to Malaria No More UK.

In addition, each film compilation has included one of Malaria No More UK’s Beat The Mozzy animations. The 30 second cartoons star malicious mosquito Ziii and carry simple, high impact malaria messages such as the fact that mosquito nets save lives, and £5 can buy, deliver and hang a mosquito net, helping to protect two people in Africa.

Helen Mabberley, Malaria No More UK’s fundraising manager said: “Malaria No More UK is excited to partner with Future Shorts – a next generation film partner that uses the power of film to unite and communicate with people around the world. We hope that film enthusiasts will be inspired to support Malaria No More UK and bring together friends, family and the local community for a fun, shared experience to raise funds to save lives”.

Fabien Riggall, creative director and founder of Future Shorts added: “Future Shorts is proud to partner with Malaria No More UK for the Autumn Season and share this ambitious global cause with our UK audience. We encourage our audience to get involved with this inspiring work by hosting a screening to raise funds and awareness to save lives in Africa. Together we can help make malaria no more a reality”.

Trending

Industry insights

View all
Add your own content +