Betfred Tottenham Hotspur announced as official UK betting partner of Tottenham Hotspur


By The Drum Team, Editorial

August 16, 2012 | 2 min read has today announced that it has signed a deal to become the official UK betting partner of Tottenham Hotspur.

The deal, which will initially last for three years, with include exclusive UK branding rights with across Tottenham’s online, digital, mobile and social media platforms. has announced that it is offering Tottenham fans an enhanced welcome bonus where new customers will receive a free matched bet of up to £50 and a completely free £10 bet on Spurs next game when they sign up.

Rakesh Chablani, commercial director, said: “Tottenham Hotspur are a massive, globally recognised brand and I’m very confident our newly established partnership with them will reap huge rewards for our business.

“Spurs supporters registering with us can now also look forward to increased value, season-long specials and exclusive offers.”

Tracey Keenan, head of global partnerships at Tottenham Hotspur, said: “We’re delighted to announce is the Club’s new Official UK Betting Partner. We are looking forward to working in partnership over the course of the next three years to deliver a number of exciting and engaging consumer campaigns, which will help drive its UK business.”

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