Kittitian Hill appoints Calling Brands to create brand strategy

Dan Rowe, creative director at Calling Brands, said: “Our challenge is to establish a proposition for Kittitian Hill that does not conform to the Caribbean resort or eco-holiday stereotypes, but communicates the harmony between culture, society, economy and environment that Kittitian Hill has achieved. We are developing the story behind these principles into a single narrative, positioning Kittitian Hill as a one-of-a-kind cultural and community hub in the Caribbean – one that we can’t wait to introduce to the rest of world.”

Valmiki Kempadoo, property developer at Kittitian Hill, said: “I asked Calling Brands to help me share my story and to ultimately launch the Kittitian Hill legacy, which is rooted in the principle that the long-term sustainable development of the Caribbean region requires innovative business models to address many of the area’s real regional and human development requirements. I am impressed at how seamlessly Calling Brands has been able to adopt and become at one with this philosophy.”