Joosed! flavoured water brand unveiled with packaging by Sperm Creative
Flavoured water brand Joosed!, part of the Bensons range of products, has launched, with packaging designed by Sperm Creative.
A mixture of Cotswold natural spring water and pressed fruit, Joosed! is available in all the SOHO Coffee Co stores across the country as well as The Co-Operative Food stores.
Richard Edgerton, Sperm’s creative director, said: "Joosed! is a fantastic project for us to work on, the ethics and brand values of Bensons are very high and the 100% natural product is also recyclable, the product is in early stages but showing exceptionally good signs on the shelves so it's a dream start!"
The latest marketing news and insights straight to your inbox.
Get the best of The Drum by choosing from a series of great email briefings, whether that’s daily news, weekly recaps or deep dives into media or creativity.Sign up