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comparethemarket.com unveils latest ad with VCCP

Price comparison website comparethemarket.com has unveiled its latest ad, created by VCCP, in which Sergei ends up in hospital with exhaustion.

Following on from the ad in which Aleksandr bought the head of IT a ‘laptopmabob’, in this ad the company owner is left wondering how he could cope with out his loyal assistant.

The ad, which promotes the credit card service, launched last night.