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Appitized to create St Helens rugby app


By The Drum Team | Editorial

March 13, 2012 | 2 min read

St Helens rugby club has commissioned Appitized to create its official smartphone app for iPhone and Android devices.

The free app, which will be available later this year, will provide fans with fixtures, live match updates and a QR code scanner to scan codes placed around the club's stadium.

It will also give fans the power to vote in real time during each game for the man of the match.

“We have seen a dramatic increase in social media across all our platforms in the last 18 months,” said Saints media manager, Mike Appleton. “It is the quickest way of getting information out to fans as well as interacting with our loyal supporters.

“We have more than 10,000 people following us on Facebook and our Twitter site interacts with more people on a tweet by tweet basis than any other Super League club. The App development is part of this strategy and we want more fans to know about the Saints and be able to interact with us on multi-platforms.”

Appitized is part of the EMS Group, the company behind the official Saints Website.

Managing director Anthony Wilson said: “We are delighted that after our successful relationship with Saints' website and online presence, we have continued our partnership by signing a deal to create their new App.

"Our joint aim is to create a memorable experience for fans and corporate members alike and for Saints to be the market leader in the Rugby League arena for its mobile offering. We are very excited about Saints' commitment in embracing the power of mobile technology and the rewards it will undoubtedly bring to the club."


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