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BBC One takes prime position for Thursday night primetime


By The Drum Team, Editorial

December 30, 2011 | 2 min read

The latest overnight data has shown bumper audiences for BBC One primetime offerings Earthflight and Great Expectation.

Nature documentary series Earthflight pulled in 5.12 million viewers (20.2%) at 8pm while the finale of Great Expectation's drew an audience of 5.92 million (24%) at 9pm.

The primetime success came after EastEnders extended its soap ratings lead over Coronation Street, with 9.27 million (38.5%) tuning in at 7.30pm. Coronation Street was watched by 8.49 million (32.7%) at 8.30pm.

ITV1’s Paddy McGuinness-hosted review show Paddy's 2011 Show and Telly drew viewing figures of 3.76 million (15.2%) at 9pm

Over on BBC Two Dragons' Den special 'The Hilary Devey Story' at 8pm pulled in 1.5 million (5.9%), QI 2.13 million (8.5%) and Never Mind the Buzzcocks 1.53 million (6.3%).

Elsewhere Channel 4's Living with the Amish was viewed by 992k (3.9%) at 8pm and Dorian Gray by 1.48 million (6.3%), and on Channel 5 1.08 million (4.3%) tuned in for the World's Strongest Man and 1.29 million (5.2%) for The Mentalist.


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