Tictoc creates charity Christmas card tool for Maggie's

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By The Drum Team, Editorial

December 13, 2011 | 1 min read

Tictoc has created an online tool for Maggie's Cancer Caring Centres which allows corporate partners to create branded Christmas eCards promoting Maggie's as their chosen charity.

In return for a donation to the charity, corporate partners can brand one of the charity's animated card designs with their own message which they can then send by email.

Glasgow-based tictoc has also worked with Maggie's to develop a microsite for the charity's flagship Scottish fundraising event, the Monster Bike and Hike.

Tictoc director Melanie Russell said: "The Christmas card challenge is always one that every business dreads so we’re delighted to have created something which is so effective for both Maggie’s and their partners.

"The Monster site also posed many challenges in what is an incredibly competitive market where fundraising events are varied so hopefully we’ve given Maggie’s a site which helps them reach their goals for the event, and then some!"

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