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Financial firm Ikano hires Tank PR

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By The Drum Team, Editorial

December 9, 2011 | 1 min read

Ikano Financial Services has appointed Nottingham-based Tank PR as its retained PR agency.

Tank's brief is to boost Ikano's profile in the retail sector and raise awareness of the brand to UK consumers.

Agency director Trevor Palmer said: “Ikano is a respected name in retail and finance, and we feel that with a solid engagement strategy with its target media and some creative seasonal campaigns, it will achieve the exposure necessary to increase its presence on the UK high street."

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