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Brass appointed lead creative agency by Leeds Metropolitan University

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By The Drum Team, Editorial

December 7, 2011 | 1 min read

Leeds Metropolitan University has appointed Brass as its lead brand and creative marketing agency.

The appointment follows a five-way-pitch and will see the agency lead the University’s marketing with the aim of recruiting students who will next year begin to pay higher fees under a new system.

Robin Horsfield, managing partner at Brass, commented,” We are delighted to be working with Leeds Metropolitan at this time. Students are looking for universities with solid reputations and strong links to employment possibilities. We believe Leeds Metropolitan University has these credentials and we look forward to promoting a strong and compelling message to students in the coming months.”

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