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Gas Safe Europe appoints The Owl Consortium to promote awareness of testing CO alarm sensors


By The Drum Team, Editorial

November 25, 2011 | 2 min read

Gas Safe Europe, which manufactures sensor test spray Detectagas, has appointed PR agency The Owl Consortium to support continued awareness of the importance of testing carbon monoxide alarm sensors.

The company has also asked Owl to create and provide a communications strategy for its expansion into foreign markets. It has recently announced the appointment of distributors in Ireland, Australia, Czech Republic and the USA, and anticipates further UK expansion as the testing of alarm sensors becomes a statutory requirement.

The inventor of the patented safety product John Stones commented: “News that all at-risk homes must now be fitted with alarms and regularly tested, including their gas sensor functionality, is something we’ve been campaigning for, for 15 years. Now we need to make sure consumers understand how and why they need to do more than just test their alarm battery. It’s about saving lives.”

John added: “There is no doubt that CO alarms save lives, but only if they are sensing gas. Sensor inclusive testing of CO alarms becomes law in the USA from January 1st 2012 and we are pushing for early adoption of the newly announced safety checks in the UK.

“We estimate that 18 million CO alarms have been sold in the UK since the publication of the British Standard in 1996 and that half of these are beyond their expected sensor life. We are looking to The Owl Consortium to partner us in promoting correct testing to make sure every alarm is doing what it should.”

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