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Studio North creates site for Manchester's System One travel cards


By The Drum Team | Editorial

November 23, 2011 | 1 min read

Studio North has designed, built and launched the new website for System One, the travel card provider for Greater Manchester.

The Manchester agency has worked with System One since 2006 when it built the original website. This project saw it design and build the entire site, including an SQL e-retail platform which has been "future-proofed" to prepare for possible smart ticketing changes in the future.

Allie Johns, marketing consultant for Greater Manchester Travelcards Limited, said: "The System One brand is all about making public transport ticketing more accessible and flexible for people across the Greater Manchester region and the website we see as a key enabler of this.

"The new site is already showing very positive signs in terms of the level and quality of visitors, engagement and conversions to registration and sales."

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