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LimeLite unveils new website with Parker Sandford

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By Ishbel Macleod | PR and social media consultant

November 14, 2011 | 1 min read

Limescale remover LimeLite has unveiled a new product website with Parker Sandford.

McBride,manufacturer of LimeLite, wanted the branded site to show off the range of LimeLite products, whilst also providing tips and accessible information about the product to engage consumers.

Stuart Yates, brand manager at McBride, said: “The online presence for LimeLite has been revived. The brand has been put back in the limelight and now has a clear identity and personality.

“The site now offers much more information around our range, giving a platform for us to showcase the LimeLite products. Providing informative areas where our customers can source helpful cleaning tips has helped to make the site much more engaging. I see Parker Sandford as an additional brand guardian for many years to come.”

Scott Winstanley, head of digital at Parker Sandford, said: “We wanted to create a more engaging experience for consumers visiting the LimeLite site. We created areas where consumers could source LimeLite cleaning tips and product information as well as being able to buy the product online.”

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Parker Sandford Digital (PSD) can create real value to you and your marketing at exceptional levels, whether that’s a full strategy and delivery, or initially a useful and precise benchmarking. We’ve a refined and scientific ‘toolbox’ that measures and analyses your organisation’s marketing health.

Since 1999 we’ve built superb relationships with our clients from the basis of trust, confidence and results. This we’ve achieved through the best creative solutions, intelligent techniques and measurable marketing with many growing and leading brands.

Rich in marketing experience, PSD continually creates and manages every client relationship with absolute care and attention. We can seamlessly blend and mix all your marketing requirements and ensure a pleasurable experience in achieving your aims and objectives. That’s not forgetting the numerous time and cost savings we can realise for you against more traditional routes.

Our aims are to maximise the value you receive from PSD and ensure measurable business results (within clearly defined budgets) whilst inspiring you with our approach, knowledge and innovative techniques. Our results and reputation are unmatched.

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