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Baxters extends range with Chilli bowl launch


By The Drum Team, Editorial

November 7, 2011 | 1 min read

Baxters has expanded its range with the launch of its new Chilli Bowls.

The chilli will be on-shelf from this month, retailing at around £1.99 with three different recipes; Beef Chilli, Hot Beef Chilli and Bean & Vegetable Chilli.

Elaine Tewnion, marketing manager for Baxters, said: “All too often consumers have to compromise on taste when looking for a convenient meal solution. We want to provide consumers with a range of chilli recipes that deliver on both counts, making it simple to get the taste of home on the go.”


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