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Sociagility brought in as social media consultanty for Reading University

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By The Drum, Editorial

October 31, 2011 | 1 min read

The University of Reading has tasked Sociagility to advice on its social media strategy.

The project will be led by co-found and the agency, Niall Cook, former worldwide director of marketing technology at WPP Group consultancy Hill & Knowlton.

Shaun Horan, director of development and external affairs for the University of Reading, explained: “The higher education sector faces a more competitive environment, nationally and internationally. Sociagility will help us improve our in-house capability to engage positively with students, alumni and partners via social media and networks.”

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