The Drum Awards Festival - Official Deadline

-d -h -min -sec

PopCouture appoints Punk for PR


By Ishbel Macleod, PR and social media consultant

October 24, 2011 | 1 min read

Online fashion brand has appointed Punk to handle its PR.

The Manchester based agency will manage the national on and off-line press office with a big targeted celebrity product placement campaign, with celebrities such as Fearne Cotton, The Saturdays and The Only Way Is Essex cast already snapped wearing the brand.

Bryony Rose at said: “‘We originally got in touch with Punk PR because of their great portfolio of fashion clients. As a new brand, needed a really hands on approach to launch us into the public eye, Punk PR has certainly not disappointed and have been there every step of the way for us.

“It is a very exciting time for thanks to Punk PR’s hard work, wealth of industry knowledge, fantastic contacts and relentless enthusiasm for what they do – we’ve already seen a huge impact on website traffic and sales since the campaign started.”

Content created with:

Punk PR

Find out more


Industry insights

View all
Add your own content +